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No More Guessing,
See The Results
We'll integrate our lead tracking system with your sales CRM so you'll have clear numbers to measure results.
Free Website w/Marketing
Drove $1M+ In Bids In 1-Year
Rollover Monthly Contracts, Cancel Anytime
Website Design
Agency
SEO Consulting
Agency
Google My Business Agency
Google Ads
Agency
Marketing & Lead
Tracking
CRM & Lead Integration
Success Stories from Our Partners
We educate you on how to grow your company with a clear digital marketing blueprint, backed by proper tracking so you receive leads, guaranteed.
2x'd Leads to Keep Cranes Booked
"These guys have done a great job so far and doubled my leads. I highly recommend them."
- Owner of Lift It Crane
Google Ads For Engineers
"I've never used Google Ads before but noticed calls come in and said they found me online. It's worth it."
- Owner of Vento Engineering Service
5 HUD Leads
$167 in ad spend
in 1 month
"Nick and Rich are like my personal advisors, they keep my best interests in mind for me and my business. The first month my business has seen growth, my bank account shows it."
- Owner of DMR Construction, HUD Division
From 20 to 70+
Inbound Leads
"We're extremely pleased to see the direction our marketing is heading and the amount of leads we're receiving."
- Zeidman & Carpenter
Increased New Callers and Clients
"Give these guys a call and sit down with them. I think it will be an eye opener. We received 200 more tax returns in 2 years."
- Katsaros & Associates Team
Who is Zarnicki & McKenzie
Nick and Richie grew up in the same neighborhood in a town outside of Chicago. As we entered our 20s, we were both driven by ambition, eager to start a business together. Nick devoted his time to work and honing his marketing skills, while Richie gained sales experience working with various companies.
We created Z&M in 2020 during COVID to help local businesses we knew survive. Our goal was to drive new leads for small and mid-size companies. It was then our lead generation marketing agency was born.
We serve a diverse range of industries including crane services, tree removal services, disaster restoration, general construction, engineering firms, accounting firms, and law firms. If you have a service based business please contact us to see how we can assist you.
Over 7+ years in sales from door to door knocking, cold calling, driving for leads and every tactic you can think of. Richie has found a way using Google Ads to get customers to contact you, utilizing cost effective campaign strategies for service businesses.
Over 10+ years of digital marketing experience with website development, SEO, Advertising, and video editing. Nick has found a way to reduce 50% of the time and money it takes to create websites using Webflow.
Marketing Report Problems We Come Across
The issue we often encounter when working with new clients is their previous marketing company's monthly lead reports. These reports typically show only the number of calls labeled as "leads." However, they lack detailed information about each lead, making it impossible to verify if they are genuine leads. This absence of specifics creates uncertainty about the actual value of the reported leads, what keywords performed the best and lastly inaccurate numbers to clarify return on investment from marketing.
That’s where Z&M comes in
With all our marketing packages, we integrate CallRail—a third-party call and form tracking software. This tool seamlessly integrates with your website, Google My Business, ad accounts, social media, flyers, and more. It allows us to trace the origin of all calls and optimize each channel effectively. You'll receive a monthly leads report, have access to the account, or enjoy integration with your Sales CRM to keep your sales team updated on new leads. These accurate reports will empower you to make smarter decisions, ultimately boosting your company's profitability.
Tested & Proven
Digital Marketing Strategies
For Service Businesses
Get a tailored marketing trial, with no long-term contracts - with leads guaranteed or we work for free.
Other Agencies
- High Setup Fees
- Thousands For Website
- Doesn't Track Marketing
- 12 Month ContractsWorks With Your Competitors
Us
- No Setup Fees
- Free Website w/Marketing Contract
- Lead Tracking
- Rollover Monthly ContractsDon't Work With Competitors
If not, we can setup free tracking for you.
Everything You Need Marketing
Connecting You With New Customers
& CRM Integration
Integrating our tracking with your CRM.
Reach all types of leads that need you now.
Stay on top of your online market.
Receive customer contact info for your sales team.
Convert website visitors into actual leads.
Rank top 3, consistently, in your area.
Reach new leads with better visibility.
Know where all leads call you.
Sent out to your ideal leads.
Be the go-to company in your area.
Build your online reviews with automatic links to customers.
LinkedIn messaging and Facebook brand videos.
Email blast specific industries
Videos that convert leads in each industry.
Good copy and design with tracking to measure.
To missed calls or form submissions from leads.
w/Marketing Contract
Modern & mobile-friendly website with marketing.
Know where leads come from, bid status & more.
For your website and branding.
Know the lead names, job types, cost per lead & more.
